Fulfill.com

Roadie

Roadie is the nation's largest local same-day crowdsourced delivery platform, a wholly owned subsidiary of UPS, connecting businesses with a network of 310,000+ independent drivers to deliver items of any size across all 50 U.S. states.

Perfect For

Roadie is best suited for businesses that need same-day, last-mile delivery capabilities, particularly for items that are difficult or expensive to ship through traditional parcel carriers.

  • Mid-size to enterprise retailers with store footprints who want to enable ship-from-store same-day delivery across the U.S.
  • Businesses that sell big, bulky, heavy, or awkwardly shaped items such as furniture, appliances, building materials, and exercise equipment
  • HVAC, plumbing, and building supply distributors needing urgent jobsite deliveries
  • Existing UPS customers looking to expand their delivery options with same-day and oversized item capabilities while consolidating billing
  • Third-party logistics providers seeking a scalable, white-label same-day delivery partner with nationwide coverage
  • High-volume businesses with multiple fulfillment centers that need cross-dock and direct-from-DC delivery solutions

Key Strengths

  • Nationwide coverage across all 50 states with 310,000+ drivers reaching 97% of U.S. households and 30,000+ zip codes

  • Handles big, bulky, and awkwardly shaped items up to 12 feet long and 300 lbs that traditional carriers struggle with

  • UPS subsidiary with seamless UPS account billing integration, allowing Roadie deliveries to count toward UPS contract commitments and tiers

  • Flexible capacity that dynamically scales for peak seasons and demand surges without requiring long-term commitments

  • Free business tier available with no minimums, making it accessible for businesses of all sizes to get started immediately

Considerations

  • U.S.-only delivery network with no international coverage

  • RoadieXD requires a minimum of 50 deliveries per pickup, limiting access for smaller-volume shippers from distribution centers

  • Crowdsourced driver model means delivery quality and vehicle types may vary compared to dedicated fleet operations

  • Maximum delivery radius of 100 miles from pickup location, so it cannot serve longer-distance or intercity shipping needs

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Roadie

Roadie operates the nation's largest local same-day delivery network, leveraging a crowdsourced model with over 310,000 independent drivers to cover 97% of U.S. households across 30,000+ zip codes in all 50 states. Founded in 2014 in Atlanta and now a wholly owned subsidiary of UPS, Roadie enables businesses to offer same-day delivery in as fast as 2 hours for items of virtually any size, including big, bulky, and awkwardly shaped goods up to 12 feet long and 300 pounds. The platform serves as a critical complement to traditional parcel shipping, filling gaps that conventional carriers struggle with, particularly for oversized items and ultrafast local delivery.

Roadie offers two core products: Roadie Same Day, which handles up to 30 items per pickup with 2-to-12-hour delivery windows and reaches 97% of U.S. households, and RoadieXD, designed for high-volume operations fulfilling directly from distribution and fulfillment centers with up to 2,000 items per pickup and 6-to-24-hour delivery windows. Both products feature real-time tracking, photo proof of delivery, operational dashboards, and the ability to bill directly to a UPS account number, with those deliveries counting toward small package contract commitments and tiers. The platform supports delivery creation via web portal, bulk upload, API, or select UPS shipping systems.

Roadie serves a diverse range of industries, from major retailers like The Home Depot, Best Buy, Walmart, and Tractor Supply Company to HVAC/plumbing suppliers, pet food companies, and third-party logistics providers. The platform's competitive advantages include its nationwide footprint, ability to dynamically flex capacity during peak seasons and demand surges, support for items that traditional carriers cannot efficiently handle, and a driver matching algorithm that pairs orders with the best-suited driver and vehicle. Roadie also offers white-label capabilities for 3PLs, allowing partners to brand the tracking and notification experience for their own clients.

Company Information

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Roadie

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